Simple Computer Repair Franchise Cost and Requirements for 2025

THINK EXPONENTIAL GROWTH: According to government reports, sales of computer and electronic devices are expected to exceed $143 billion in 2013 in the U.S. alone.

All small businesses and home offices use computers and depend on them to be working properly. Consumers and small business don-t have the skills, the time or the desire to do their own computer service, repair and upgrades, and that puts Simple Computer Repair right in the middle of one of the fastest-growing industries in the world.

Market Segmentation - The computer and electronics repair industry was one of the few in the United States that weathered the economic recession of the late 2000's fairly well. Because consumers were cutting back on spending, they were more likely to have their current computer or electronic device repaired than to purchase a new one. Nevertheless, according to research firm IBISWorld, "electronic items….will continue to generate demand for the industry, as these items generally cost less to repair than to replace."

Target Market Strategy - Even though Simple Computer Repair store marketing efforts will be for both the consumer and small business, the majority of our efforts will be focused on the small business owners.

The reasons:

Small businesses typically don-t have an IT person, but have IT needs.
Business owners also have personal/home needs
Employee's of the business have personal computers and electronic devices
Simple Computer Repair will continue to be NIMBLE and always prepared to move on the next market opportunity. The core business has a focus on the small business market, as these customers typically don-t have full-time IT people, but have full-time IT needs, but the market for services and computer repair applies to literally anyone. As we have become accustomed to in some way, the technology market changes at breakneck speeds, Simple Computer Repair will be there to handle the transitions with new services, solutions and answers. Simple Computer Repair offers an affordable, on-demand service for these customers. Simple Computer Repair provides full computer services for the consumer market also. We offer a very affordable and helpful service with a very flexible schedule to meet their needs.